LOUDER IS NOT ALWAYS BETTER
If you’re trying to hold your audience’s attention, louder is not always better. At Generator, we believe that effective design and marketing is not about shouting louder than everybody else.
So often companies with a great philosophy and a fantastic product fail to present themselves effectively when PowerPoint rears its ugly head. Don't worry, help is at hand!.
Amateur Boxing Association
With Generator's penchant for punching above our weight we took on this identity project for the ABA with sights firmly set on London 2012.
Wirelessly charged ‘EV’
Prime Minister David Cameron adds his seal of approval to Qualcomm's wirelessly charged electric vehicles whilst Generator wrap 'visually shocking' graphics around the cars.
National Trust ‘sense of place’
As a part of the National Trust's ongoing brand development Generator were asked to create a 'sense of place' for Polesden Lacey, an Edwardian mansion and the Trust's regional head office.
Carehomes AD campaign
By focusing on positivity and the colour brought in to care homes by Sky TV our ‘Raise a smile’ campaign helps BSkyB gain a greater uptake with home managers & owners.